Entrepreneurs Build Businesses
#entrepreneur, #startup, #beyourownboss fill my Twitter feed every day. Within seconds of opening the Twitter app, I’m bombarded with these hashtags, articles, and people trying to contact me. I don’t even have a large list of people I follow and even fewer who follow me. I’ve heard it said and I’ll echo that Twitter is the open cocktail party of the Internet and everyone is invited even the #wealth, #dontstop, and #hustle people. What’s with so many trending hashtags around similar topics?
The entrepreneurship and startup culture in the social media space is exploding. With the Internet, we no longer have gatekeepers. No longer do multinational conglomerates control the publishing of books, releasing of software, or distributing goods. We, the people, now have the ability to go directly to the consumer and it marks a tremendous shift in the modern economy.
The Difference Between an Entrepreneur and Freelancer
Entrepreneurs build businesses that are greater than themselves. They set up people and put systems in place so when they are sleeping or away on holiday with their families, they are still making money. Freelancers only get paid for the work they do. If a freelancer isn’t working, they are not getting paid.
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The Hard Truth
The hard truth about entrepreneurship and most freelancers is that many people don’t have the stomach to be an entrepreneur. Just because you have a blog or a few social media accounts, call yourself a professional, and have products or service offerings on your site(s), does not make you an entrepreneur.
Many other people do not have that motivation to strike out in a startup to see what they can do. They are part of the 47% of Americans who enjoy their job and there’s nothing wrong with that. I would contend, based on my anecdotal experience engaging with “entrepreneurs” on social media, that some of them don’t have the mindset to be an entrepreneur. They are in love with an idea.
Entrepreneurs bring value to their customers. They listen to people and engage their followers. The happiness, well-being, and satisfaction of their community outweigh anything else they could do for themselves – including sleep. Entrepreneurs work all the time.
Don’t be entranced by startup or entrepreneurship culture. They have become buzzwords to sell $100 ebooks and $200 per hour counseling services. Look to people who have built bigger businesses than themselves and those who make money aside from selling you a speaking engagement. Business is simple; the customer has a problem and you are there to fix it at a reasonable price. Figure out if you are a dreamer in love with an idea, stuck in startup land, a freelancer, or are truly an entrepreneur looking to build something self-sustaining.
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